Monday, June 11, 2012

?Yanjing? trademark goodwill value is close 30000000000 yuan ...

Commercial Daily hearing (reporter Sun Shuyang) yesterday held the ?Shunyi brand economy 2012 annual meeting? on, with ?Yanjing?, ?byre hill?, ?hand in hand? and other well-known brands of Shunyi District released its last year production value breaks through 100000000000 yuan, than the implementation of brand strategy at the beginning of the 2006 year all grow 26.8%. At the same time, Shunyi District?s ?air?, ?shop? trademark by the stateAdministration for Industry and CommerceTrademark as a well-known trademark in China; ?Xin Yu?, ?Lang Zi? brand is Beijing City Industrial and Commercial Bureau identified as well-known trademarks in Beijing city.The government of Shunyi District responsible person said, brand strategy has become ShunyiNew economy(310358,Fund.) growth, brand enterprises gathered to demonstrative town benefits more substantial. Last year, Shunyi District ???? town achieving local finance income 924000000 yuan, grow 73% compared to the same period; local finance income 288000000 yuan, grow 77% compared to the same period; introduce an item in all 103, the agreement invests amount 2000000000 yuan. This year 1-4 month, the town has completed the territorial tax income 403000000 yuan, local finance income 122000000 yuan. Data display, brand enterprises to Shunyi?s economic contribution of income has reached more than 80%.It is worth mentioning that, at presentYanjing Beer(000729,Shares) group ?Yanjing? trademark goodwill value of nearly 30000000000 yuan, completed last year sales reached 551 million liters of beer production, sales income of nearly 20000000000 Yuan, for three consecutive years to enter the world beer industry before the quarter-finals, and maintain the leading position in the industry.Up to now, Shunyi District was a well-known trademark in China, the famous trademark in Beijing total reached 15 pieces and 38 pieces.

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